SKINMEDICA
(This was a completely integrated exhibit and event marketing experience concepted by my writing partner and myself.
Following the clients brand guidelines, I designed all of the show materials. This included an event e-vite, and digital
booth graphics. I also directed the booth and luggage videos, and the digital airport Frescos).
Following the clients brand guidelines, I designed all of the show materials. This included an event e-vite, and digital
booth graphics. I also directed the booth and luggage videos, and the digital airport Frescos).
An exclusive Event E-Vite was sent to SkinMedica VIP attendees.
Digital Fresco and luggage video ads appeared in the airport, welcoming guests on arrival.
The event theme, promotions and custom invitations helped reinforce SkinMedica’s brand and unique product benefits.