MASTER METER
Operating in an industry where products are largely considered a commodity with little differentiation was challenging enough.
Being a young company, competing against larger companies with 100+ year histories provided an even bigger one.
Being a young company, competing against larger companies with 100+ year histories provided an even bigger one.
(My writing partner and I concepted this national ad campaign. I directed the photo shoots,
designed and built all the publication and digital ads. And built or supervised all of the collateral materials).
designed and built all the publication and digital ads. And built or supervised all of the collateral materials).
Master Meter 3G initial launch publication spread ad (above) and single page ad (below).
Master Meter 3G Vertical Web Banner Ads
Phone app, and email announcement featuring water icons
Digital data support materials
Vertical mounted digital exhibit monitors with rotating carousel graphics
Corporate Overview Brochure